Client

Armand De Brignac

Armand de Brignac, known colloquially as Ace of Spades, is a French Champagne owned by Shawn ‘Jay-Z‘ Carter and LVMH. Armand de Brignac Champagne is a prestige Champagne brand created by the Cattier family. The family has a rich history as an elite Champagne house in the tiny village of Chigny les Roses as they have owned and cultivated family vineyards since 1763. Today, Patriarch Jean-Jacques Cattier oversees the Chateau's wine production with strictly limited annual yields, ensuring that the family's artisanal winemaking traditions are kept alive in each bottle.

Centuries spent perfecting the art of Champagne are put to use in each Armand de Brignac cuvée. Armand de Brignac Champagne won praise from wine critics and connoisseurs around the globe: Armand de Brignac Ace of Spades Brut Gold was voted No.1 Champagne in the world in a blind tasting of 1,000 brands in 2010. Armand de Brignac Champagne was also awarded No.1 Blanc de Noirs Champagne in the world in 2016.

Art Direction
Storyboarding
Animation
Editing & Retouching
Agency
Hugo & Marie, New York

Role
Senior Art Director

Client
Armand De Brignac

Duration
2023—24
Pillars
Anti-gravity, Volume, Reflection

Inclusions
Brand Film, Brand Stills

Concept
Monolithic champagne bottles float gracefully while light glints and glares. Symmetry and 90° angles create heroic compositions, while asymmetry, perspective, and organic form interject suddenly. The piece’s stability creates a sense of pristine grandeur, while light and pacing create a trembling gravitas.



15s Film— Blanc De Noirs





Designed & Produced by — Hugo & Marie, New York
Creative Direction & Design — Mario Hugo
Design Direction — Fanny Nordmark
Art Direction — Sheena Bhattacharya, Fernando Monroy
Producer — Chelsea Solitrin
Strategy — Aidan Larned, Michael Whitham
Photographer & Director — Nicholas Duers
Director & Cinematographer — Kazu Okuda




Film Clip— Gold Bottle





Film Clip— Liquid Pour Gradient





Film Clip— Blanc De Noirs





Film Clip— Liquid Pour





Film Clip— Rose Bottle





Film Clip— Effervescence





Bottle Still— Blanc De Noirs









View More

FFORME, Tom FordArmand De BrignacClinique, Girlfriend Collective, AbstractZachys, Reisinger Studio, Hatecopy, PrideMejuriElyse Walker, Luggage Forward, Newest Magazine.



Tulika Studios specializes in graphic design & art direction in Toronto and New York City.


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