Client

Mejuri

Tulika Studios contributed to the new Mejuri landscape by working as a full-time designer on the Spring Campaign of Mejuri in 2021. She built new standards after a thorough re-evaluation of the brand. The new landscape was built around a focus on elevation. She worked extensively on print materials overall for the 2021 Spring campaign, as well as retail (in-store) initiatives, while also building versatile digital e-marketing and social collateral solutions.

Brand Identity
Print Design
Store Design
Digital Ad & OOH
Role
Senior Brand Designer - Full Time

Company
Mejuri

Duration
2021
Pillars
Bright, Warm, Refined

Inclusions
Brand Guidelines, Storefront Concept & Direction

Concept
Researching the current market and evolving the Mejuri landscape to better support their audiences.



Print— Spring Lookbook, 2021




Print— Streetcar Wraps, San Francisco USA








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FFORME, Tom Ford, Verdant, AbstractArmand De BrignacClinique, Girlfriend Collective, Zachys, Hamza KhanReisinger Studio, Hatecopy, PrideMejuriElyse Walker, Luggage Forward.



Tulika Studios is an associate creative director specializing in art direction and design in Toronto and New York City.


Design
Art Direction
Strategy
Production
Consulting
Social
Planning
Branding

Campaign
Film
Storyboard
Photo
Illustration
Animation
Web Design
App Design

TULIKA STUDIOS © 2021.