Client

Newest Magazine

Tulika Studios was contracted to research a new digital landscape, and art direct the new Canadian arts and culture magazine, Newest. This magazine aims to amplify the marginalized and unheard voices of our communities in mainstream media. The key focus while doing the work was to reframe design and traditional narratives around editorial composition.

As this magazine lives entirely online, the challenges were distinctly unique. Our task was to ensure readers were engaged and drawn-in while also being able to digest the content easily.

Over the two years we created two issues. First, Rupture; an issue that explored the ways in which the pandemic affected marginalized communities. Second, My Body and Their Work; the women’s issue that explored themes around femininity, sociatal expectations and dismantling patriarchal systems.

Brand Identity
Art Direction
Website Design
Animation
Social Design & Templating
Role
Art Direction

Agency
Willendorf Culture

Duration
2019—21

Pillars
Togetherness, Grit, Protest

Inclusions
Concept Exploration, Logotype Variations, Brand Standards, Issue Directions, Typography, Web Development, Social Strategy
Concept
Newest is a Canadian digital magazine sharing stories that inspire a true feeling of national togetherness.

We bring new changemakers, thoughts and ideas that observe the shifting cultural landscape in Canada to one platform. This magazine will include critical perspectives of our national identity, celebrate its arts, host honest conversations about its complex challenges, and share ideas that help shape the future of our diverse society. Our hope is that our stories will influence the global community to co-exist in love and harmony.

Newest brings together bold new voices representing our bold country. It features everything from frank discussions to commissioned digital art experiences. This is Canada now, current and future.

A playground for inspired voices.



Digital— Online Magazine




Digital— Social Design & Templates









View More

FFORME, Tom FordArmand De BrignacClinique, Girlfriend Collective, AbstractZachys, Reisinger Studio, Hatecopy, PrideMejuriElyse Walker, Luggage Forward, Newest Magazine.



Tulika Studios specializes in graphic design & art direction in Toronto and New York City.


Strategy
Art Direction
Design
Production
Consulting
Social Strategy
Planning
Branding

Campaign
Film
Storyboard
Photo
Illustration
Animation
Web Design
App Development

TULIKA STUDIOS © 2021.